<xsd:complexType name="MarketingBaseType">
<xsd:sequence>
<xsd:element minOccurs="0" name="ProgramID" type="udt:IdentifierType">
<xsd:annotation>
<xsd:documentation>Marketing Program Id</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element maxOccurs="unbounded" minOccurs="0" name="ProgramIdDescription" type="udt:TextType">
<xsd:annotation>
<xsd:documentation>Descriptive title of the marketing program</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="ProgramOffer" type="udt:TextType">
<xsd:annotation>
<xsd:documentation>Description of the Marketing program offer made by manufacturer</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="OpportunityTypeString" type="qdt:StringType">
<xsd:annotation>
<xsd:documentation>Marketing opportunities with this customer - Example type -email; phone; postal code</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="OpportunityMethodCode" type="udt:CodeType">
<xsd:annotation>
<xsd:documentation>Method used for marketing opportunity. Example -Survey/Marketing</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="PhaseCode" type="udt:CodeType">
<xsd:annotation>
<xsd:documentation>A code identifying the Program Phase that determines the vehicle pricing</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="EffectiveDate" type="udt:DateType">
<xsd:annotation>
<xsd:documentation>The date on which the marketing program identified by PhaseCode became effective</xsd:documentation>
</xsd:annotation>
</xsd:element>
</xsd:sequence>
</xsd:complexType>
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