<xsd:complexType name="MarketingBaseType">
<xsd:sequence>
<xsd:element minOccurs="0" name="ProgramID" type="udt:IdentifierType">
<xsd:annotation>
<xsd:documentation>
Marketing Program Id
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element maxOccurs="unbounded" minOccurs="0" name="ProgramIdDescription" type="udt:TextType">
<xsd:annotation>
<xsd:documentation>
Descriptive title of the marketing
program
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="ProgramOffer" type="udt:TextType">
<xsd:annotation>
<xsd:documentation>
Description of the Marketing program offer made by
manufacturer
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="OpportunityTypeString" type="qdt:StringType">
<xsd:annotation>
<xsd:documentation>
Marketing opportunities with this customer - Example type
-email; phone; postal code
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="OpportunityMethodCode" type="udt:CodeType">
<xsd:annotation>
<xsd:documentation>
Method used for marketing opportunity. Example
-Survey/Marketing
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="PhaseCode" type="udt:CodeType">
<xsd:annotation>
<xsd:documentation>
A code identifying the Program Phase that determines the
vehicle pricing
</xsd:documentation>
</xsd:annotation>
</xsd:element>
<xsd:element minOccurs="0" name="EffectiveDate" type="udt:DateType">
<xsd:annotation>
<xsd:documentation>
The date on which the marketing program identified by
PhaseCode became effective
</xsd:documentation>
</xsd:annotation>
</xsd:element>
</xsd:sequence>
</xsd:complexType>
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